What We Learned When We Stopped to Listen
This week, Wiriiyn had the privilege of attending the AbSec ACCO conference with the deadly team from AbSec Shantelle Common Curtly Caldwell Dennis Muggleton Jennifer Clayton Alira Tufui.
What an eye-opener! We met so many amazing Aboriginal Community Controlled Organisations, each one working tirelessly to make a real difference in their communities. It was a mix of excitement and nerves for us, but mostly just in awe of the passion and dedication we saw.
Being there, and learning about a new sector, it hit us again how much we don't know. And that's a good thing. It keeps us humble, keeps us grounded. It reminds us that every day is a chance to learn something new, especially from mob.
We were there to work on a communications and engagement strategy, but what we gained was so much more than that.
Two key points really stood out to us!
Community Knows Best - Our people have been caring for each other for thousands of years. We've got the solutions; Let the community guide the conversation.
Recognise Our Strengths - Too often, the narrative about our communities focuses on challenges. But we're resilient, innovative, and full of knowledge. When you're communicating, highlight our strengths and the positive changes we're makingYou wouldn’t believe how much emotion and personality can be shown in a small amount of time.
Here's the thing we always come back to: we don't know everything. And that's okay. In fact, it's more than okay – it's essential.
Because when we admit we don't have all the answers, we open ourselves up to learning from our communities. They'll tell you when you're right, when you're wrong, and when you're heading in the right direction. All we need to do is listen.
Remember, good communication isn't about flashy presentations or complicated strategies. It's about genuine connections, respect, and a willingness to listen and learn.
So, before you (and us) start planning our next engagement project, we’re going to take a moment to reflect.
Are we ready to listen?
Are we prepared to let the community lead?
Are we willing to build relationships, not just tick boxes?
Because at the end of the day, it's not about the documents we produce – it's about the connections we build and the differences we make in our communities.
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July 2024
- 23 July 2024 5 Reasons to Choose Aboriginal-Led Video Production in Sydney 23 July 2024
- 19 July 2024 What We Learned When We Stopped to Listen 19 July 2024
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February 2024
- 28 Feb 2024 7 Powerful Ways Video Can Elevate Your Engagement and Communications Plan 28 Feb 2024
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May 2023
- 16 May 2023 Community Engagement Success 16 May 2023
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March 2023
- 7 Mar 2023 Creating a content calendar 7 Mar 2023
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January 2023
- 31 Jan 2023 Email Marketing: Still Alive and Kicking 31 Jan 2023